Archive for May, 2011
Last week my boss and Director of Integrated Production here at Crispin Porter + Bogusky, David Rolfe, shared a reflection with our team that was too good not to share. It deals with preparedness in producing, but has such cross-over goodness for editors as well. Usually the producer is our closest companion and strongest champion in the work we do, and I know that my projects would never have reached the point they do without the diligence and support of Gina Vorman, who I have to give a shout out to as we have collaborated on 8 projects here together. We share in the same periods of waiting that the producers do and we can be just as involved in the acts of preparation. As in chess, we should be looking 6 moves ahead and solving problems before they ever occur. Here is what Dave shared with us.
I’m not sure waiting should exist, in producing. There is no real room for it. We don’t have time to wait and producers are not waiters. If a situation is coming forth that smells of waiting, then counter it by planning. Why do we wait? We wait for feedback. We wait for “approval process.” More >